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A container is lifted by a crane backdropped by the construction of the Chinese-funded port, in Chancay, Peru, on October 29, 2024. Photo: VCG

A crane lifts a container at a terminal of the Chancay Port, Peru. File photo: VCG
Nearly two years after its launch, Chancay Port has entered a phase of rapid growth. As an important logistics hub in Peru, the port is accelerating the development of a new Latin America-Asia ocean shipping lane, while intensifying connection and cooperation between many Latin American countries and China.
Recently, China's COSCO Shipping Lines launched the CHX3 (Chancay Express Service 3) feeder service, marking the first regular weekly operation linking Peru's Paita Port, Chancay Port and Costa Rica's Caldera Port.
The new service represents COSCO Shipping's latest effort to expand its presence along South America's west coast, using Chancay Port as a key transshipment hub to support foreign trade channels there. It is one of the latest expansions of COSCO Shipping's regional shipping network.
The launch of CHX3 will further expand Chancay Port's regional reach, providing foreign trade companies in Peru and other Latin American countries with a more stable and efficient logistics route to Asia, Chinese experts said.
As a deep-water port and South America's first smart green port, Chancay Port is a flagship Belt and Road Initiative (BRI) cooperation project between China and Peru. Amid rising unilateralism and geopolitical tensions in the world, the port is playing an increasingly important role in supporting the stability of global supply chains, the experts said.
New shipping routes
Located in northern Peru, Paita Port is a key container and cold-chain hub serving major industrial areas such as Piura and Lambayeque, home to numerous foreign trade companies in agriculture, seafood processing, mining and textiles. The new CHX3 service has improved logistics efficiency, providing exporters with a more efficient logistics channel to China and Asia at large.
The new service, which provides a direct link to Chancay Port and connects with many trans-Pacific ocean routes, will help shorten overall transport time for fresh fruits, reduce cargo loss risks and reduce transportation costs, Peruvian fruit exporter Ecosac said, noting that it will also further expand access for Peruvian fresh fruits to China and other Asian markets.
The role of Chancay Port in expanding China-Latin America shipping network is undergoing significant changes as envisioned, Tang Jie, an expert at the Institute of American and Oceanian Studies at the Chinese Academy of International Trade and Economic Cooperation, told the Global Times on Thursday.
Tang said that the launch of the CHX3 service has connected ports along the west coast of South America and in Central America, significantly reducing transshipment costs and transit time. With its efficient operations, Chancay Port is reshaping the logistics landscape on South America's west coast, boosting trade among regional countries and becoming a "catalyst" for greater economic integration in South America, said Tang.
The impact of Chancay Port on regional connectivity is evident. Since its opening in November 2024, the sea transport time between Peru and China has been shortened to 23 days, cutting logistics costs by 20 percent.
Nearly two years after its inauguration, Chancay Port has generated $3.65 billion in import and export trade, handled 500,000 TEUs of containers, and contributed more than 1.64 billion Peruvian soles in tax revenue to Peru. The port now operates three trans-Pacific trunk routes linking Asia with South America, along with five regional feeder services connecting countries along the continent's western coast.
And, new shipping routes have been launched since earlier this year. On March 31, a direct route linking Taicang Port in East China's Jiangsu Province and Chancay Port opened, cutting transit time to just 26 days. The 7,500-vehicle-capacity LNG dual-fuel vessel Kaiyuan Kou departed Taicang Port carrying Chinese-made EVs and other equipment directly to Chancay Port.
On May 4, a new shipping route between Nanjing Port in Jiangsu and Chancay Port was launched, creating a convenient logistics link between the Yangtze River Economic Belt and the South American market.
In the same month, South China's Guangzhou launched its first direct shipping route to Chancay Port, expanding trade links between Guangdong-Hong Kong-Macao Greater Bay Area and South America.
Zhang Jieyu, assistant research fellow at the Department for Latin American and Caribbean Studies, China Institute of International Studies, told the Global Times on Thursday that the launch of COSCO Shipping's new feeder service and the continued expansion of shipping routes show that the port's role in China-Latin America shipping and trade is undergoing a major shift.
Also, the new shipping routes help improve operational efficiency and ensure stable supplies of key resources such as copper and lithium to China, Zhang said, noting that lower logistics costs support local manufacturing too, assisting Latin American companies to integrate deeply with the global supply chains, in addition to creating many local jobs.
Greater prospects
In 2025, Chancay handled a total container throughput of 336,200 TEUs, while its bulk cargo and roll-on/roll-off operations reached 1.595 million tons. Currently, the port has launched three trans-Pacific trunk routes, as well as regional feeder services covering multiple countries along South America's western coast.
The port is expected to generate $4.5 billion in annual economic benefits for Peru, contributing 1.8 percent to the country's GDP. The port is also projected to create more than 8,000 jobs, many in logistics and transportation. By boosting local employment and regional economy, Chancay Port becomes a major pillar of Peru's development strategy, the People's Daily reported.
In a previous interview with the Global Times, Ambassador of Peru to China Carlos Vasquez said that "China's efforts to stimulate domestic consumption could create new opportunities for Peruvian exports of healthy and high-quality products."
Under the framework of high-quality BRI cooperation, Chancay Port's expanding shipping network will bring greater certainty to China-Latin America trade. By shortening transit time and improving cargo efficiency, the port will create a more reliable maritime link, providing important trans-Pacific shipping options to strengthen global supply chain resilience, said Zhang.
Chancay Port has significant growth potential. Zhang said that the port can further expand feeder networks along the western coast of South America and Central America, extending connectivity to landlocked Andean countries. Meanwhile, deeper digitalization and AI integration will help turn the port into a model for China-Latin America supply chain cooperation, promoting broader industrial collaboration and supporting regional development.
And, as a green and smart port, Chancay Port's experiences in energy conservation, emissions reduction, automated operations and digital customs are expected to set a benchmark for Latin American ports, said Tang, adding that the port is expected to play an important role in advancing the Green Silk Road and Digital Silk Road initiatives.
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　阿里云优惠券先领券再下单只要是做拼多多有段时间的老司机，肯定都经历过链接单量的起飞和下滑吧。

B | 链接起飞是咱们做梦都想的，而链接单量下滑则是唯恐避之不及，但又不得不面对的事。我最近做代运营接的一个洗护品，不到7天就日销200+单了，但第二周没几天单量就几乎清零了，为啥呢？产品质量不行，推广受限了。后面重新起链接，一样是先起后落，又投入了很多精力在拉评分那块，真的是头大。

C | 产品质量导致的单量下滑咱不讲太多，因为你我作为电商运营很大程度上是解决不了产品质量问题的，咱们不做把梳子卖给和尚的事，咱们要做的是把合适的品推出合适的单量，而不是玩秀技术，专门啃风险很高的品。有了这个宗旨，我们就要想了，在做常规品运营时，是不是也遇到过单量下滑呢？答案是肯定的。本篇以我目前代运营和以前运营过的店铺为例，为大家分享下我踩过的那些会导致单量下滑的坑，大家可要铭记于心，不要犯同样的错误咯。

D | 01 单量下滑原因一：动了老链接各位电商新人是不是有手残的，没事的时候就想要动一动老链接的，以为现在一天五百单了，稍微动一下就能再涨个一两百单了。大家有这个提升单量的想法是好的，但是你的操作很有可能会让你连五百单都没有了。老链接就跟线下生意火爆的老店一样，你可能不知道为啥这个老店生意特别好，但是切记千万别改里面的任何东西。老链接能起来也是有原因的，你可能不知道这个原因，而轻微的改动，有可能会改到大动脉。我之前做的一个洗发水链接，每天单量超稳而且单单盈利，但是看客服聊天记录发现个问题，标题里面有个关键词跟产品描述是不一样的，导致买家经常问，你这个洗发水是不是有某某功能，然后客服就会说：亲没有呢。这样的问答多了，我心想，我把这个词改掉，就没这么多非精准买家了吧。于是我就把标题里那个词换成了相似的同义词。结果呢？大家估计猜到了，单量直接腰斩。我就改了标题一个词，你就跟我玩单量暴跌，有这样玩的吗？当时那个气哇，那都是年轻不懂事犯下的错，后来我总结出了一点，就是老链接只要稳定单量了，咱们啥都不能动。

E | 02 单量下滑的原因二：调车了咱们都知道直通车拖价必然会影响到链接的单量，但大家有所不知的是，你直通车投产比从2调到3，然后立刻从3调到2，不好意思，虽然直通车依然跟以前一样，但是快进快出就等于没进去吗？有些电商运营手残的非要去试试车的拖价，心想单量下滑了，大不了在调回去。经过测试发现，这样行不通。拖价就是降权，降投产比虽然可以加权，但是一降一加，权重已经不如最开始了，所以，直通车如果调就抱着必调的信念，别反反复复，升升降降的。 03 单量下滑的原因三：改日限额了直通车不是有个日限额设置嘛，在链接没有起量时这个日限额可以随便设置，但是一旦有单了，日限额就不要轻易改动了。

F | 以我实操来看，在单日单量快到顶时，提高日限额竟然曝光跌了，真是不可理喻。经过长久的测试，日限额不管是增加还是减少都有可能造成曝光和单量的下滑。具体原因不详。所以，我现在新链接开车直接设置个500~1000的限额，确保链接前期有充足的空间去放量，等单量差不多一天几百单时，直接改为无限额，这样可以完美的承接单量放大的趋势。 04 单量下滑的原因四：洗SKU了啥叫洗SKU，就是改了SKU文字了。咱们为什么要改SKU文字呢？大概率是被比价了，被截流了，要洗SKU防比价。这个原因要洗SKU是可以理解的。但是各位玩强付费的，单量稳定的链接还洗SKU就很让人不解了。老链接改里面的任何东西都有可能造成单量的下滑，尤其是SKU，这里面没点经验乱改，就是瞎胡闹。

G | 我见过SKU完全重写的，心想，你为啥要这样干呢？咱们要明白，系统是怎么给单量的，是根据这个链接主图SKU详情属性等所有的图文信息，来打一些与之匹配的标签，然后推荐给能匹配成交的标签买家。

H | 洗SKU意味着标签重组，系统就会重新打标签，进而重新匹配人群，运气好点的，人群相似还能保持点单量，运气差点完全跑偏人群的，那这条链接也别要了。洗SKU的原则是能改1个字的坚决不改2个字，能用同义词替换的，坚决别换说辞。这样洗SKU基本上不会影响到曝光和单量的。所以，SKU全部重写到底是咋想的？ 05 单量下滑的原因五：起新链接了没错，你同款起新链接了，也会抢到大链接的单量。你不要以为竞品仅仅指的是同行，其实当中也包含了你自己做的其他链接。

I | 由于单品在整个平台单日单量是有限的，要么500单，要么1000单。你已经起了一条500单的链接了，你想重新再做1条200单的链接，这200单哪里来？当然是老链接单量分一些过来咯。所以，当我们判断店铺的单量或者类目的单量已经到顶时，就不要在强人所难了，你想要的平台没有，就算捅破天，他也变不出来。 06 单量下滑的原因六：涨价了大家可能会笑了，涨价了影响单量下滑不是很正常吗？那我问一句，各位有没有遇到过直到单量快掉没了，才发现是链接恢复原价了？咦，咋不笑了。平台各种营销工具很多都有时效性，而且失效时是没有提示的。比如限时限量购3个月有效期，还有优惠券到期了。

J | 这些都会导致链接涨价，进而造成单量下滑，大家可要多留意一下了。 07 最后还有库存忘记添加，直通车忘充钱等等各种误操作导致的单量下滑，咱本文讲的造成单量下滑的原因都是人为导致的。所以哇，做拼多多想要单量的持续稳定上升，除了品好之外，细致靠谱的日常运营才是最重要的，就像我这样专业又靠谱的拼多多代运营一样，对不对！低调低调。作者：老虎讲运营，运营书籍《全栈运营高手》作者；知识星球《虎虎生威电商圈子》主理人；电商运营推广大牛，多类目榜单链接操盘手，专注产品运营与推广，擅长品牌打造和爆款链接制造，号称运营界扛把子。